8. Keyword Stuffing within ALT-Tags

Keyword stuffing is one of the oldest black hat SEO tricks and had been hunted down by search engine algorithm updates since quite some time. As it became more and more ineffective, "clever" webmasters have shifted to overuse the image ALT-Tags for keyword stuffing purposes. Well, everytime some cheat technique is overused, it is only a question of time for the search engine robot programmers to find a way to track these technics down and eleminate or penalize the sites using them. As many black hat SEO techniques, the grenade is now very likely to explode within your own hands, this is why I always recommend to use honest, so called white hat SEO techniques only, and to follow the search engine guidlines. In the long run, this will pay of much better.

Solution:
Do not stuff your image or other ALT-tags with keywords. You can use, some keywords, as long as they are relevant to the image or website content, there is no problem with this. But do not overuse this feature. Best is, you simply do what image ALT-tags are meant to be. Image ALT-tags are an additional, very brief description of your image using one or two short sentences including two or three RELEVANT keywords. They are meant to be help blind people or people that have disabled the display of images in their web browser to understand the content of the image. If a keyword does not suit, do not use it. Do not create ALT tags that look unnatural or have to many words within them.