Thursday, December 6, 2007

Search for your most important keyword phrase।

Search for your most important keyword phrase Carefully study thetop 10 results। Which is the best written title? Which is themost captivating?
Which grabs the reader by the throat and makes him or her wantto click on the link? Is it the #1 ranked result? Not necessarily,is it? Is it your listing?
If it's not your listing, and especially if you're having problemswith click throughs with this keyword phrase, how can you changeyour title to make it more intriguing and designed to pull intraffic? We're talking about click throughs here। You can oftenbeat the top ranked sites if you have a moreappealing and captivating title.
Make a list of title changes, being sure to include your keywordphrase in the title। Set it aside and don't look at it for twodays। Then, bring it out again and study the list again।Begun culling down the list। Get others' opinions।Try a new title, and see if your click through rate will improve.

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